Services
What is a visual identity?
A visual identity is the story of your business. Part of my process is to help clients define their story. This is done with a questionnaire and meetings in person or via FaceTime.
Who are you / personality
What makes you different / skills
Why are you in this business / message
Visual Identity communicates your story using four design components. These components include your business name, typography, graphic image/style, and color. It is important that these components are used consistently across all platforms for people to remember your story.
Every situation is an opportunity to tell your story. Brand elements include:
business cards
notecards
printed materials
brochures
email signature
website
signage
packaging
promotional items
personal appearance