Photo credit: moyo-studio.com

Photo credit: moyo-studio.com

 

hello!

Thank you for stopping by! My name is Laura Moser and I’m a graphic designer based in Atlanta, GA. I specialize in custom branding and the development of visual identities for small to medium sized businesses looking to attract their ideal client.

I know this process can be intimidating and that is why I’m here! A little background about me, I grew up in North Carolina and received a BA at the University of North Carolina, Chapel Hill. After spending 12 years in the advertising industry, I returned to school to study Fine Arts at the University of Houston.

 

my process

Developing a visual identity is a working, collaborative process that involves the client each step of the way. It starts with a questionnaire to help me understand your business. We will meet to review this together and determine the scope of the project. Then we will strategize direction and establish parameters for the design process.

The next step is concept development. I will present concepts for you to review and after taking time to mull over these concepts, we will then work together to refine and finalize an idea.

 
An image...is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service.
— Daniel Boorstin