Thank you for visiting my site!
Hello! i am Laura moser
I am a graphic designer specializing in branding and the development of visual identities for small to medium businesses.
“Every company, regardless of size, already has a corporate identity, planned or unplanned. The question is whether or not a company manages its identity in a purposeful manner.”
PROCESS
Developing a visual identity is a working collaborative process that involves the client each step of the way. It starts with a questionnaire to help me understand your business. We will meet to review this together and determine the scope of the project. In the initial discussion we will strategize direction and establish parameters for the design process.
The next step is concept development. I will present two or more concepts for you to review. After taking some time to mull over the concepts we will work together to refine and finalize an idea.
The final step is to provide pdf. and jpg. files of your logo and work with printer to produce collateral materials.
IDENTITY PACKAGES
Logo Package
Primary logo design
Secondary logo
Font recommendations
Color palette
timing: approximately 4 weeks
Branding Package
Logo Package
Business Card
Printing
Social Media applications
Style Guide for letterhead, advertising, etc.
timing: approximately 6 weeks
“An image ... is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service. ”
![While in quarantine, I updated & relaunched my Laura Moser Design website! [[link in bio]] ✨
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Tip: How to know if you’re hiring the right designer for you & your project!? Take a look at their website! #lauramoserdesign](https://images.squarespace-cdn.com/content/v1/599b45eacd39c36dba2f708c/1590589795534-OIF92RABAASOTQ0XGPDB/image-asset.jpeg)
